How Big Brands are taking Marketing initiatives in the NFT world?
Description
Metaverse & NFT are catching the imagination of people around the world. While the early adopters are making inroads into this lesser-known territory, it is largely an unexplored landscape with uncertainty & scepticism. However, as consumers become more involved with the digital environment, which the future promises to hold, the brand owners & marketing team don’t want to be left behind, while their competition could rake in all the visibility they get as the first mover.
Before we look into how the brands are exploring this, let’s understand NFT.
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How Big Brands are taking Marketing initiatives in the NFT world?
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